The Future Of Virtual Assistants
Systems like Alexa and Google Home have created a new field of research in cognitive science that examines the effects of conversational devices interacting with users. The widespread availability and increasing adoption rates have also contributed to consumer behavior trends and purchasing patterns — from voice assistants becoming ubiquitous to people spending more on home improvement projects and the growing use of mobile devices as digital assistants.
Brands like Starbucks, Spotify, and eBay have built intelligent customer service into their online presence. One of the most innovative chatbots is the Bank of America’s Announcement bot by the name of Erica. Erica uses artificial intelligence, algorithms, predictive messaging, and many other advanced techniques to help customers make payments, check balances, and new products.